NASIKS Productions -
SEMply The Best!
SEM is an acronym for Search Engine Marketing, and when it comes to effective Internet Marketing, you must consider not only the website design and development, but also the search engine optimization (SEO), content marketing, link building strategy, pay-per-click (PPC), e-mail marketing, and website statistics elements. RSS and blogging can be a powerful tools, and Social Media is exploding! Leveraging your Content Management System (CMS) is critical to good SEO performance. Something as seemingly trivial as choosing your Domain Name can have a significant impact on your search engine ranking and subsequent website traffic. The weight of W3C Compliance with respect to SEO requires some consideration, as does Online Reputation Management (ORM). Choosing reliable website hosting helps to build a solid foundation, and Mobile Web is growing rapidly.
Internet usage and the number of daily searches are increasing at a dramatic rate. Your competition is securing desirable domain names.
A customized SEM Strategy has become mandatory for driving targeted traffic to your site!
Content Is King!
If you do nothing else... Remember that "Content is King", so keep your content dynamic, engaging, and make every effort to keep your content "fresh" with constant updates. Do this, and you will be rewarded with higher ranking on the search engines and more visitors to your site. The more targeted your content, the more targeted your traffic will be.
When developing a website, make sure that it is a S.M.A.R.T. Site™:
Web 1.0 - 2.0 - 3.0
Web 1.0 - One-way flow of information (ex: Google, Yahoo, MSN)
Web 2.0 - Two-way flow of information (ex: forums, blogs, social media - MySpace, YouTube, LinkedIn, Facebook, Twitter)
Web 3.0 - Real-Time Web / Semantic Web
|The latest articles...
The Top Social Media Trends for 2017
Influencers List the Top Social Media Trends for 2017 ... read more
Why You Can’t Afford to Ignore Instagram
Instagram is one of the highest-potential social platforms out there ... read more
Why Influencer Marketing is SEO Gold
Influencer marketing can be an SEO goldmine and an extremely cost effective one, at that ... read more
6 Social Media Tips For Any Platform
Here are six social media tactics that can be leveraged on almost every major platform ... read more
All About SEO Audits: What You Should Know
Simply put, a SEO audit is a process to evaluate your business website, to ensure it is properly optimized for higher ranking in search engine results. This information can help you make decisions about how to make changes to your website to attract more Internet traffic, leading to more paying customers. A SEO audit should, at a minimum, always be done at the beginning of a new project, and at the beginning of a new quarter. Let’s take a look at the essential components of a SEO audit ... read more
WordPress SEO: The Definitive Guide
WordPress powers 27 percent of the websites around the world. When it comes to SEO it is one of the best content management systems. Still, you need to roll up your sleeves and optimize it for maximal performance. This WordPress SEO tutorial will help you to optimize your website or blog and get ahead of your competition ... read more
4 SEO Tips You Need to Know
When you’re talking SEO with most business owners, the majority think there’s a magic bullet that can shoot their business up Google’s rankings. Money and expertise tend to be the magic bullet that allows top companies to dominate search rankings, but the absence of such elements from your own armoury doesn’t mean you can’t compete. It also takes time and dedication to improve but, if you’re willing to put the work in, you could see great benefits from enacting small changes to your SEO strategy ... read more
5 Strategies to Take Your Home Page From 0 to 60 MPH
First impressions, for better or worse, are hard to overcome. Plus, they happen at the blink of an eye. Mind Tools suggests that “it takes just a quick glance, maybe three seconds, for someone to evaluate you when you meet for the first time.” That’s right -- three seconds. Fortunately, you may have a little bit more time than that online. Unfortunately, it’s not much more. Tony Haile, of TIME, says that the majority of internet users spend less than 15 seconds on a website. Here’s the obvious and quantifiable truth: the better the content of your home page, the longer the visit. And longer visits mean greater potential for user interaction and conversion ... read more
Penguin 4.0 Rollout Complete: Are You at Risk?
Google is engaged in a constant, uphill battle against those who try to game the SERPs for profit, distorting search results with spammy tactics and questionable link acquisition. In 2012, the first Penguin update was implemented to deal with sites that were using unnatural links to boost their search engine ranks. As a result of the original Penguin, several websites were penalized, which ultimately removed them from visibility in the SERPs. It took some sites quite a bit of time to recover, and sites that made legitimate attempts to restore their rank in the search results were forced to wait for the next update of the algorithm. Now, everything has changed with Penguin 4.0 ... read more
4 SEO Cheats That Result in Google Penalties
Search engine optimization is a core tenant of today’s digital marketing practices. The rules are strict, the competition fierce and the discipline is constantly evolving. Things weren’t always this way, however -- in years prior, SEO was framed more like the Wild West of marketing; a dominion where anything goes. But as the Internet continues to mature and become more sophisticated in usage, search engines have enacted a series of stringent guidelines and algorithms to ensure that users are presented with the most useful and reputable sources on the Web ... read more
Gain an Edge With Google’s New Central Blog
Google is the world’s most recognized search engine, ad the organization is nearly as infamous for how often it likes to shake things up. Continuing its constant evolution and progression, Google recently proclaimed that it would be adding a handful of new features, and utterly rebranding, “Apps for Work” to the more fitting moniker, “G Suite.” Alongside this alteration, the company has also announced its Nexus flagship Smartphones are receiving a name change: these devices will now be known as “Pixel” phones. Additionally, Google is also launching a VR headset to go with the gadget, much in the same way that Samsung released its Gear VR a year earlier. To pile on even more changes to these advancements, Google has also announced that it will be consolidating its blogging efforts under a single digital roof known as “The Keyword.” The new primary blog, which can be found at blog.google, will serve as a way to centralize Google’s legions of dedicated blogs like Android, Gmail, Google Fiber, YouTube and scads of other sources into a single place for readers to absorb content and info ... read more
NASIKS Productions - SEMply The Best!
Headquartered on Long Island, New York, but virtually everywhere